MM, Inc. &
FaceologyOMT
MM, Inc. &
FaceologyOMT
MM, Inc. &
FaceologyOMT
MM, Inc. and FaceologyOMT ran online courses, conference presentations, and executive coaching across several programs at once, with partners on multiple continents.
Source material arrived in different formats from different people, and it needed to be reworked for U.S. learners, branded consistently, and delivered through platforms the team was still learning.
Someone needed to own that whole pipeline.
MM, Inc. and FaceologyOMT ran online courses, conference presentations, and executive coaching across several programs at once, with partners on multiple continents.
Source material arrived in different formats from different people, and it needed to be reworked for U.S. learners, branded consistently, and delivered through platforms the team was still learning.
Someone needed to own that whole pipeline.


Turning raw materials into learning content
Turning raw materials into learning content
Turning raw materials into learning content
I converted partner information and archived presentations into fresh lesson content, PDFs, and slide decks that learners could follow, then built the Kajabi courses, pages, and emails to deliver them.
I trained both U.S. and international staff on the platforms and documented the processes I built, so the team could keep going without me.
I converted partner information and archived presentations into fresh lesson content, PDFs, and slide decks that learners could follow, then built the Kajabi courses, pages, and emails to deliver them.
I trained both U.S. and international staff on the platforms and documented the processes I built, so the team could keep going without me.
Through a learning lens
Through a learning lens
Through a learning lens
Audience analysis
Audience analysis
I designed for various groups: coaches and educators, dentists and practice owners, and clinical and office staff.
I designed for various groups: coaches and educators, dentists and practice owners, and clinical and office staff.
Knowledge transfer
Knowledge transfer
I trained staff on new platforms, and before my position ended I trained a team member in the Philippines through live calls and the resource library I created.
I trained staff on new platforms, and before my position ended I trained a team member in the Philippines through live calls and the resource library I created.
Performance support
Performance support
I built training videos and written documentation in Kajabi and Google Drive so staff and learners could find answers without asking, plus HoneyBook, SimplePractice, and Monday.com processes that standardized how clients were onboarded.
I built training videos and written documentation in Kajabi and Google Drive so staff and learners could find answers without asking, plus HoneyBook, SimplePractice, and Monday.com processes that standardized how clients were onboarded.
Featured work
Featured work
Featured work
The AIR Certification Course
The AIR Certification Course
The AIR Certification Course
The AIR Certification course was a flagship learning course for the MM, Inc. brand. I created the initial presentations, branding, design elements, and Kajabi flows for the course.
As I built out the elements, processes, and automations utilized to run the course, I created a resource library so that the process could become repeatable and scalable.
The AIR Certification course was a flagship learning course for the MM, Inc. brand. I created the initial presentations, branding, design elements, and Kajabi flows for the course.
As I built out the elements, processes, and automations utilized to run the course, I created a resource library so that the process could become repeatable and scalable.


Early design for a banner for the proposed online study group for the AIR course cohort.
Dental Discovery Program and Myo Munchee courses
Dental Discovery Program and Myo Munchee courses
Dental Discovery Program and Myo Munchee courses
The Australian partner supplied raw information for presentations and marketing materials. I reviewed them and turned them into slideshows, lesson content, and user-friendly PDFs for U.S. learners.
I sourced photos and video that matched the tone of the Myo Munchee brand to create slide presentations for learning sessions and downloadable content, both for the dental teams and their patients.
The Australian partner supplied raw information for presentations and marketing materials. I reviewed them and turned them into slideshows, lesson content, and user-friendly PDFs for U.S. learners.
I sourced photos and video that matched the tone of the Myo Munchee brand to create slide presentations for learning sessions and downloadable content, both for the dental teams and their patients.


Example of a patient-facing trifold brochure for Myo Munchee.


A promotional post for a conference planned for Spain.
Conference presentations and event pages
Conference presentations and event pages
Conference presentations and event pages
I organized material from older presentations and guided the owner through updates, then designed the slide decks, bios, flyers, and social media assets for international speaking events. I also built the landing pages, secure payment flows, and speaker bios for those events, including a complete English and Spanish build prepared with AI-assisted drafting and native-speaker proofreading.
I built the full set of materials for the Spain conference: presentation visuals, a Kajabi landing page, and marketing assets. The event was later cancelled. When the London event came up with only a couple of weeks of lead time, I reused the Spain formatting for the Kajabi page and marketing materials, so the work wasn’t wasted and the launch came together on schedule.
I organized material from older presentations and guided the owner through updates, then designed the slide decks, bios, flyers, and social media assets for international speaking events. I also built the landing pages, secure payment flows, and speaker bios for those events, including a complete English and Spanish build prepared with AI-assisted drafting and native-speaker proofreading.
I built the full set of materials for the Spain conference: presentation visuals, a Kajabi landing page, and marketing assets. The event was later cancelled. When the London event came up with only a couple of weeks of lead time, I reused the Spain formatting for the Kajabi page and marketing materials, so the work wasn’t wasted and the launch came together on schedule.
Brand system
Brand system
Brand system
The programs needed to look and sound like one organization. I created logos, palettes, and copy for the AIR course and its related programs, refined the visuals to match company standards, and sourced photo and video that fit the tone of the Myo Munchee brand.
I also designed branding and printable materials for three of the owner’s executive coaching clients’ offices. I used a modular resources approach, so that templates could be quickly customized to fit the brand needs of different clients.
The programs needed to look and sound like one organization. I created logos, palettes, and copy for the AIR course and its related programs, refined the visuals to match company standards, and sourced photo and video that fit the tone of the Myo Munchee brand.
I also designed branding and printable materials for three of the owner’s executive coaching clients’ offices. I used a modular resources approach, so that templates could be quickly customized to fit the brand needs of different clients.
Outcomes
Outcomes
Outcomes
Smoother workflows: shared folders, organized files, and simpler processes that the team kept using.
Better learner experience: clearer course content, consistent branding, and working Kajabi pages.
Faster turnaround: the London event came together in about two weeks because of what I built for Spain.
A trained, independent team: staff on both continents could use the platforms, and ownership passed cleanly to a new team member.
Smoother workflows: shared folders, organized files, and simpler processes that the team kept using.
Better learner experience: clearer course content, consistent branding, and working Kajabi pages.
Faster turnaround: the London event came together in about two weeks because of what I built for Spain.
A trained, independent team: staff on both continents could use the platforms, and ownership passed cleanly to a new team member.
Results
Clearer lesson content, consistent branding, repeatable processes, and a team trained to run its own platforms.
Clearer lesson content, consistent branding, repeatable processes, and a team trained to run its own platforms.

Reflections
Reflections
Build for reuse
Build for reuse
Reusing the Spain layouts is what made the London turnaround possible. Templates let you move fast when plans change, and when clients need deliverables quickly.
Reusing the Spain layouts is what made the London turnaround possible. Templates let you move fast when plans change, and when clients need deliverables quickly.
Document as you go
Document as you go
Handing platform ownership to a team member in the Philippines went smoothly because the training videos and written steps already existed. The work I'd been building was ready to use.
Handing platform ownership to a team member in the Philippines went smoothly because the training videos and written steps already existed. The work I'd been building was ready to use.
Rework for the audience, not just the format
Rework for the audience, not just the format
The AIR and Myo Munchee courses had to have value for multiple departments within a practice: clinicians, administrative staff, and business owners. Content needed to be structured to contain the depth required for the education, while also being accessible to a wide range of professionals.
The AIR and Myo Munchee courses had to have value for multiple departments within a practice: clinicians, administrative staff, and business owners. Content needed to be structured to contain the depth required for the education, while also being accessible to a wide range of professionals.
Connect
hello@lynaemarie.com
Training and systems support
Training and systems support
Training and systems support
I trained staff in the U.S. and abroad on new platforms and was the day-to-day troubleshooting contact. I also built and uploaded training videos and written documentation to Kajabi and Google Drive so people could find answers on their own.
Workflows for the business and its coaching clients
HoneyBook: built forms, email templates, and automations for client onboarding and communication.
SimplePractice: customized service menus, document templates, and client profiles.
Monday.com: created sample boards for the team to use and adapt.
Pipedream, Google Drive, and Notion: used AI-assisted automations and shared folder structures to cut repetitive work.
I trained staff in the U.S. and abroad on new platforms and was the day-to-day troubleshooting contact. I also built and uploaded training videos and written documentation to Kajabi and Google Drive so people could find answers on their own.
Workflows for the business and its coaching clients
HoneyBook: built forms, email templates, and automations for client onboarding and communication.
SimplePractice: customized service menus, document templates, and client profiles.
Monday.com: created sample boards for the team to use and adapt.
Pipedream, Google Drive, and Notion: used AI-assisted automations and shared folder structures to cut repetitive work.